Part 3: Reframe Your Goals

The Third Installment of Five: Time-honored Tips to Boost Your Goal Chasing Success.

Goals can be worded as either ‘avoidance goals’ or ‘approach goals’. I can set my goal as “get my projects completed on time to avoid being fired.” or “get my projects completed so that I have time to work on my proposal which might get me a huge bonus or promotion.” Consistently formulating your goals as avoidance rather than approach goals has a negative impact on your motivation to reach said goals.

Timothy Pychyl, an associate professor of psychology at Carleton University in Ottawa Canada says that tipping the scale in favor of avoidance goals relates to less satisfaction with progress on personal goals and feeling less competent in pursuing your goals.

Ergo, by couching your goals in positive terms, you give your motivation and self-esteem a little boost. Looking great on the beach is a better motivator for most people seeking to lose weight than “avoiding a heart attack,” even if the latter is less superficial and vain than the first.

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